The Studio
View Source is ideas, aesthetics, and code. We're a creative partner for brand and digital, removing the barrier between idea and implementation.
New York Studio 79 West St #204 Brooklyn, New York USA
Clients
- Pantone
- Harry’s
- Vogue Italia
- Moonbeam
- TekniPlex
- Edie Parker
- Aura Bora
- SQIRL
- New York or Nowhere
- PLINK!
- Spring Place
- Les Filles
- Transatlantic
- Marla Aaron
- Rasasvada
- LaQuan Smith
- Banza
- Bandit Running
- Bo-House
- University of Minnesota
- First Street Foundation
- Cadence
- Cumulus Coffee
- Palm Tree Crew
- iTechArt
- Caudalie
- UnHide
- General Assembly
- DAX Design
- Stickbulb
- Touchland
- Better Booch
- Cityblock
- Raymond Nicolas
- Eboost
- BelliWelli
- Ruby
- Magic Spoon
- Gotham Greens
- Luminary
- Invisible North
- Newfront
- AEG
Ideas.
There’s a time for mistakes, where we interrogate what’s known, peel back the layers, consider the references, then sit back and purely think about the possibilities without the burden of references. The key is to avoid being a perfectionist; hand and brain, closed eyes, open eyes. Put it all down on the table and avoid the temptation of the obvious. Divergent thinking over the convergent.
Aesthetics.
There’s a time for craft and intention, where there are of course unknowns to be explored, and the knowns are brought to life in a skillful manner. Theory is pushed into output and in the end one’s perception is under constant improvement. It is not so much about seeing what no one has seen, but to build what nobody has thought yet about what everybody sees.
Code.
There’s a time when it all simply has to work. Although it may be nonconformist, the standards must be understood in order to build successfully away from the easily-forgotten standard. This is about the alloy of clarity and complexity, and when it’s really right, it materializes on the page in way where utility and soul are harmoniously symbiotic.
Services
- Brand Identity
- Brand Strategy
- Campaign Creation
- Content Creation
- Product Design
- UI Design
- Shopify and Shopify Plus
- Booking Platforms
- Editorial Platforms
- Conversion Optimization